Book Fair Promotion Ideas
As I mentioned before, there are lots of reasons why video should be an essential tool in an author’s book promotion toolbox. Video generates the most online traffic and engagement, 78% of people watch online video each week, studies show people recall 6 times more info from video than text, and our brains process imagery 60,000 times faster than text https://ripworkoutsale.com/. Need I say more? Humans are wired for video. So why not take advantage of that?
No wonder publishers and authors are increasingly leveraging video to tap into an exploding audience. But as much as a good book promo video makes that lasting first impression, a bad video is like a bad book cover—it cannot be unseen and can ruin a reader’s expectation of a book before they’ve even had a chance to crack into that first page. To help you avoid this pitfall, here are some key considerations and steps to successfully produce and distribute a book trailer that sells your work:
Julia Drake is the co-founder of Wildbound PR, a California-based literary publicity company that works with authors across the globe to gain exposure for their work via traditional and digital media press campaigns, social media marketing, innovative book tours, author websites and high quality promotional videos. She holds a bachelor’s degree in film from UCLA and a master’s degree in screenwriting from The American Film Institute. Wildbound PR’s book videos have consistently been picked up by the New York Times, Huffington Post, New York Daily News, and other top media. Wildbound also owns TrailerShelf.com, a curated site that helps readers discover their next read by featuring only the best current book trailers. For more info, visit wildboundpr.com or connect with us @wildboundpr or fb.com/wildboundpr.
Your book deserves more than a static post — it should captivate and intrigue readers. Imagine transforming your narrative into a dynamic, attention-grabbing video advertisement that pulls viewers in and sparks their curiosity within seconds. With the RenderLion Text to Video Generator, you can quickly and easily create stunning videos using your book description and images.
Consider these stats: Video racks up over 22 billion daily views. It increases the organic reach of social media content by over 100%, compared to photos or text. It ranks toward the top of the first page in Google searches, is popular across demographics, and builds an instant emotional connection with your audience.
TikTok Video Ideas for Book Promotion
Suzanne Kelman is another author who found success on TikTok. She shares that the best advice she received was about promoting her book on the platform. Unlike Facebook and Twitter, where you have to be careful about over-promoting, TikTok’s algorithm is designed to push your content to different people, allowing you to promote your book as much as you like. Suzanne still follows the 7-3 rule (7 posts about other content, 3 about her book), but she hasn’t seen any drop off when promoting her book. With this newfound freedom, Suzanne is able to promote her work with confidence and has had one of the most popular BookTok books.
#ReadingList – This hashtag is useful for authors who want to share their reading list with their followers. By using this hashtag, you can connect with readers who are looking for new books to read and expand your audience.
Suzanne Kelman is another author who found success on TikTok. She shares that the best advice she received was about promoting her book on the platform. Unlike Facebook and Twitter, where you have to be careful about over-promoting, TikTok’s algorithm is designed to push your content to different people, allowing you to promote your book as much as you like. Suzanne still follows the 7-3 rule (7 posts about other content, 3 about her book), but she hasn’t seen any drop off when promoting her book. With this newfound freedom, Suzanne is able to promote her work with confidence and has had one of the most popular BookTok books.
#ReadingList – This hashtag is useful for authors who want to share their reading list with their followers. By using this hashtag, you can connect with readers who are looking for new books to read and expand your audience.
TikTok is for more than just the latest dance craze or viral challenge. There’s a community for almost everything people are interested in, and this is especially true for book lovers. #BookTok is a large, thriving community. Even brick-and-mortar stores often have a section devoted to books recommended on #BookTok. It’s the perfect place to promote your self-published book.
User Interactions: This includes accounts you follow, videos you like or share, videos you’ve saved, and even videos you’ve marked as “Not Interested.” Based on this information, the algorithm suggests other videos that it thinks you’ll enjoy.
Book Promotion Poster Ideas
If you need to write on the poster, we would suggest you go with the Foam Boards. Then select the Dry Erase Lamination. We also encourage you to order the Dry Erase Marker Kit under the accessory option. This comes with an eraser and cleaning liquid to make sure the board remains clean and free from stains since the markers are very compatible with the lamination we use. Writing on Regular Posters cannot be erased.
Distinguish your brand with the scale and detail of large format poster printing. Upload a print-ready file or use our downloadable templates to get started. You can have one or up to 50 large posters ordered and ready after one business day. Be sure to add a free proof so you can check the file before printing.
It’s easy to change the colors of a digital product in Pagewheel. This allows users to recognize your brand in all your products. Opening the Page-by-Page Builder When using the Page-by-Page Product Builder, you can choose the colors in the first step of creating your digital product. Begin by opening up the product builder. You…
If you need to write on the poster, we would suggest you go with the Foam Boards. Then select the Dry Erase Lamination. We also encourage you to order the Dry Erase Marker Kit under the accessory option. This comes with an eraser and cleaning liquid to make sure the board remains clean and free from stains since the markers are very compatible with the lamination we use. Writing on Regular Posters cannot be erased.
Distinguish your brand with the scale and detail of large format poster printing. Upload a print-ready file or use our downloadable templates to get started. You can have one or up to 50 large posters ordered and ready after one business day. Be sure to add a free proof so you can check the file before printing.
It’s easy to change the colors of a digital product in Pagewheel. This allows users to recognize your brand in all your products. Opening the Page-by-Page Builder When using the Page-by-Page Product Builder, you can choose the colors in the first step of creating your digital product. Begin by opening up the product builder. You…
